Your Resume is a Bait – Make it Count!

When it comes to job hunting, the first thing you need to know is that your resume is a bait. That is perhaps the most important thing you need to know, given how often we see it goes wrong.

What are we talking about? Well, the point of your resume is to attract attention, hence us referring to it as a “bait.”

Your resume, also called CV – today, the terms are interchangeable, is your first chance to make an impression on your potential employer. It is essential to make it count and to ensure that your resume stands out from the crowd. In today’s highly competitive job market, you need to make every effort to make your resume the best it can be. In this article, we will explore some tips to help you create a winning resume that can land you the job you want.

Tailor your resume to the job ad

One of the biggest mistakes people make when writing their resumes is making it generic one. Meaning, they don’t tailor it to the job ad. Remember, your resume is a bait and you won’t get anyone hooked if you send the same one to every employer you come across.

The job market is highly competitive, and employers are looking for candidates who have the right skills and experience for the job. Therefore, it is essential to tailor your resume to the specific job you are applying for.

Read the job description carefully and highlight the key skills and experience required for the role. Then, ensure that your resume emphasizes your qualifications, skills, personality traits, and experience in those areas.

Keep it concise

Recruiters and hiring managers receive hundreds of resumes for every job posting. Therefore, it is essential to keep your resume concise and to the point. If you really want your resume to serve as bait, then keep it up to 2 pages and avoid any irrelevant information.

How do you do that? Again, you need to focus on the skills and experience that are most relevant to the job and use bullet points to make it easy to read. Remember, your resume should be a summary of your qualifications, not your life story.

Use keywords

Many companies use applicant tracking systems (ATS) to screen resumes before they even reach recruiters and hiring managers. These systems scan resumes for specific keywords and phrases related to the job. Therefore, it is essential to use relevant keywords in your resume to ensure that it passes the ATS screening. Use keywords from the job description, and ensure that your resume emphasizes your relevant skills and experience. Again, your resume is a bait so make sure it counts!

Include a summary

At the top of your resume, include a summary that highlights your skills, experience, and achievements. This will give the employer an overview of your qualifications and make it easier for them to see why you are the best fit for the job. Keep the summary concise, make sure it’s relevant, and focus on the most impressive things that make you the perfect candidate. Do not make it sound like a cover letter – stick to the bullet points!

Use a professional format

The format of your resume is just as important as the content.

Use a professional format that is easy to read and visually appealing. Avoid using fancy fonts, colors, and graphics that can distract readers from the content. Use a standard font such as Arial or Times New Roman, and ensure that your headings are bold and clear. A professional-looking resume will make a better impression on the employer.


In conclusion, your resume is your bait. It is your chance to make a good first impression and secure an interview. Tailor your resume to the job, highlight your achievements, keep it concise, use keywords, include a summary, and use a professional format. By following these tips, you can create a winning resume.

If you need more support, please browse our blog on that topic. You can also get our step-by-step writing guide that will teach you how to write a winning resume and cover letter. Check it out here. Apply the principles outlined in this book and see how it changes your job search.

Lastly, you can always leverage professional resume writers. Get in touch now to discuss your needs, and feel free to check our packages here. We’ll happily help you get where you want to be in your career!

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